Responsive web design refers to websites that can adapt to all size screens, including smart phones, tablets, iPods, laptops, and other computer screens. The browsing habits have been changing and more and more people are adopting the latest trend of browsing websites on their smart phones and other small screen devices.
If you have a website to promote your products and services, you must make sure that users find it easy to navigate on all screen sizes. Businesses that solely depend on promoting their products and services through Search Engine Optimization rely on responsive website designs that are mobile friendly. It is because Google prefers a single site for all screen sizes and the algorithm updates do not encourage separate mobile sites.
Enhanced User Experience
Many business owners, entrepreneurs are building responsive web designs to deal with the problem of poor navigation of a website. These responsive websites improve the user experience dramatically and increases sales and customer interaction as they no more have to face the problem of difficult navigation and tiny text.
Making Responsive Designs, Functional
To make responsive website designs functional, media query is used to determine the size of the screen that a user accesses a website. The script detects the screen size and uses CSS to display the suitable format of the website. Images are re-sized, to fit on any size screens, text appears big and the menu options are displayed on a variety of dropdown formats.
Benefits of Responsive Web Design
The benefits of using a responsive web design are that if you update your website, it will be updated for all types of devices displaying correctly on every screen. A professional, responsive website design attracts more customers and boosts your sales. With the help of a responsive website design visitors will find it easy to navigate and find what they are looking for easily on your site while browsing on any screen size. This web design also helps in promoting your brand name with an effective design, making a lasting impression on the site visitors.